We help companies create real loyalty through engaging programs & unparalleled customer service.

80+

Loyalty programs designed across 22 industries.

30+

Years in Loyalty. The First Loyalty company Launched in New Zealand in 1989.

10,000+

Active Members across our custom designed programs.

Trusted By

“I just wanted to let someone know that my experience with IML has been amazing. New accounts are opened within hours, my email questions are responded incredibly fast and they never make me feel stupid for not knowing something.”

ITM Trade Club

“ …they are the gold standard of customer service and they should teach companies how to treat their customers.”

We specialise in crafting personalised, boutique and engaging loyalty programs that drive market growth for New Zealand businesses.

It costs on average five times more to acquire a new customer than to retain an existing one. In the meantime, over 90% of companies worldwide have implemented some form of loyalty program to drive market growth.


We believe there isn’t a one-size-fits-all approach to your client loyalty, which is why we take a boutique, tailored approach to every single program.

Want to understand how we can support your team?

We're excited to learn more

The IML Approach

  • Insightful Discovery

    Uncover the unique facets of your business, ensuring a deep understanding of your needs and challenges.

  • Strategic Design

    Utilise our knowledge to design a bespoke loyalty program that aligns seamlessly with your goals.

  • Unparalleled Customer Service

    At IML, exceptional customer service is a cornerstone of our business, ensuring quick, responsive, and knowledgeable support that sets the industry standard.

  • Continuous Optimisation

    Foster an enduring relationship as we continually enhance and optimise the program, ensuring sustained growth.

Ready to discuss your loyalty?