IML develops, implements and manages successful incentive and loyalty programmes.
These are designed to increase your company's productivity, sales and profit.
Our tailored solutions make it easier for you to effectively engage your staff, existing clients and prospective clients with a cost-effective and self-funding programme that will:
Increase sales and productivity and market growth
Help you enter new markets
Improve customer retention and acquisition
Motivate dealership networks or channel partners
Enhance brand loyalty
Implement customer service improvements
Increase staff morale
Run effective award services
Deliver successful product launches
Run effective promotions, including management and fulfilment
Loyalty Marketing with IML
With the ability to build, strengthen and enhance relationships, loyalty marketing is a vital element in any successful organisation’s sales and marketing mix. A successful programme requires that the designer has a sound understanding of the loyalty process.
With over 20 years’ experience in this sector, we have seen time and again that there are six key factors necessary to ensure success:
Communications and personalisation
Reporting and analysis
Continuous quality improvement
Strategy planning is essential to any successful programme. Equally important are the analysis of acquired data and the actions taken to maximise this knowledge. At IML we work with you to tailor a solution based on your data and objectives.